ZOIC Celebrates 20th Anniversary

Tweet ZOIC™ Celebrates 20th Anniversary with ‘Style Revival’ at Interbike Featuring 2014 Core, Gravity & Urban Collections CARLSBAD, CA — August 12, 2013 — ZOIC Clothing has been the style of cycling for 20 years and the brand’s 2014 spring/summer collection reasserts its stated mission to inspire people to ride more and dress well. New looks from ZOIC adhere to the […]

CALIFORNIA ENDURO SERIES 2013 ANNOUNCES 2ND STOP IN LOS OLIVOS, CA

Tweet CALIFORNIA ENDURO SERIES 2013 ANNOUNCES 2ND STOP IN LOS OLIVOS, CA   SANTA CRUZ, CA – April 23, 2013 – The second enduro event of the 2013 California Enduro Series is scheduled for this coming Saturday, April 27, in Los Olivos, CA. The 2013 series, which kicked off in Southern California earlier this month […]

PROJEKT ROAM: Virgin, UT

Tweet PROJEKT ROAM: Virgin, UT Pulling the RV in late on a moonless night, it wasn’t until morning that we took in the gargantuan masses of striated dirt and rock, compressed and shaped by eons of time, looming against the horizon. It seems nearly impossible to attempt to capture the essence of the riding terrain […]

James Wilsons No Gym No Problem Workout Program

Tweet As always we are always looking for that edge to excel our performance.  Sometimes with either work, family or travel it can be difficult to hit the gym.  Time can be very limited.  During travel it can also be difficult to carry additional equipment.   Sometimes a simple jog from your hotel room is […]

PRESS RELEASE: Lars N’ Bars Episode 3

Tweet PRESS RELEASE: Lars N’ Bars Episode 3 1/19/2012 For episode 3, Transition Bikes pro rider and employee Lars Sternberg ride the path least traveled with pro Kona rider Matthew Slaven. Join them as they search for gnarly all mountain trails where you don’t normally find mountain bikers. Pro photographer Tim Zimmerman tags along to capture […]

DB Combo Drill with Weight Ladders

Tweet One of my favorite ways to build strength and endurance for the demands of trail riding are combo drills. By combining several challenging exercises into one continuous circuit you can work on vital movement skills while building strength and endurance, making them a very valuable weapon in the mountain bikers training arsenal. While I’ve […]

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